Business And Marketing BA(Hons)
Course overview
Within our fiercely competitive and global economy, marketing is now central to commercial success. Businesses and organizations across every sector – private, public and non-profit – need to determine and differentiate their brand, communicating effectively who they are and what they do to past, present and potential customers.
It is designed to help you gain the confidence and business acumen necessary to develop, position and build businesses in the most strategically effective way. We aim to provide a solid understanding of business analysis, planning, and management, including exploring topics such as leadership, alongside specialist marketing skills, such as understanding customer behavior, developing creative solutions and promoting competitive advantage.
This understanding can then be furthered in our DigiComm Lab, which is a specific teaching space designed for marketing students, and is equipped with industry standard tools to allow you to explore putting theory into practice.
Additional Prosective -
• Scholarships • Internships
| Duration | Intake | Fee | Campus | Requirements |
|---|---|---|---|---|
| 3 years full-time 4 years sandwich | September | £60,000 ( Total fees) | Coventry | 6.0<5.5 |
Career Outcomes -
• Marketing Manager. • Brand Manager. • Asset Manager. • Corporate Sales. • Media Planner. • Media strategist. • Media manager. • Product Manager.